Manar’s project is based on the idea of establishing a fashion design house, where they design Abaias in a Palestinian style. The Abaias will combine both old and modern touches to come up with unique products. Additionally, the fashion house designs complementary products that are needed with Abaias such as head scarves, bags and other handy work.
The project targets people with medium and high income who could not find their need in the local market and are looking for what is new and stylish. The products will be designed based on their needs, and financial conditions while maintaining the appropriate standards of quality.
Although the project was open recently, there has been a visible improvement in the level of trust and psychological relief Manar experienced because of securing her future and her ability to work in the field she choose and dreamed of. Manar said “My life has changed since I opened the project, now I know the meaning of stability. There have been so many challenges and obstacles that prevented me from achieving my dream; however, with the help of Allah, then UNDP and SEC I was able to overcome all these obstacles”. Currently, Manar is working in the project as the project manager, in addition to her partnerSomaya who helps Manar in stitching and sewing.
The visible improvement on the psychological stability for miss Manar is much better than the improvement on the financial products. The financial situation of the project experienced a slight improvement, which cannot be compared to the beginning of the project life cycle. The great impact in this project is focused on changing the life of Manar for the best and helping her in utilizing her creativity.
The positive effect of this project not only extend to miss Manar, but also to all people involved in the project and their families such as the raw materials retailers, the property holder where they rented the workshop and the customers.
This project is attuned with our focus on implementing what the Chinese proverb says “Do not give me a fish but teach me how to fish” in order to bring sustainability for the Gazan and the Palestinian economy.